Mobile applications have become an important part of our modern lifestyle these days.
Today, we use mobile apps to carry on with our daily lives as we use them for work purposes, communication, file management, taking photos and videos, and many other uses that are crucial to the improvement of our standard of living.
However, little do people know that the mobile apps they are using places a huge emphasis on the UI and UX factors to determine its usefulness, efficiency, and purpose.
This is what this article is about, because here, we will show to you the importance of having proper UI and UX when it comes to using mobile applications.
Before we move further, it is important to first know what exactly is UI and UX. For now, UI is an abbreviation for user interface.
It is one of the most basic parts and fundamentals of mobile app development and design. It’s more inclined on the designing phase but it also places strong emphasis on the developmental phase as this is where the structural works go through.
Mobile app designing is not just about the aesthetic and stylish elements of the application. It’s more than just mere fancy fonts, flashy themes, or cool color schemes. In fact, app design does not only talk about just making it look nice on the screen of your mobile device.
Instead, it is more about how you can glue everything up together in perfect harmony. You are considering the proper functioning of the application and how you can boost user engagement for your app.
This is also about increasing user retention and how you can improve your brand’s recognition to your market so that you can increase revenue and profitability while ensuring utmost success.
The main goal of having a good user interface is to serve the basic and advanced needs of the end mobile app users.
Then there is UX which is also known as user experience. This is more about the experience that the user goes through or feels whenever they use the app.
UX usually has the upper hand and priority over UI when it comes to defining and setting up the development flow of developing an app. This is because UX covers all of the aspects surrounding the interaction of the user on the app.
A proper UX means that it should be capable of gaining the confidence of the end users by creating a simple but highly useful set of functions that makes the app worthy to be used in everyday situations.
It’s all about ensuring user satisfaction when it comes to ensuring proper UX.
UX designers are the ones who have the biggest amount of knowledge on their target audience by ensuring that they get extensive research needed for their app under development.
They also have a good understanding on their industry niche and the needs and demands of their current market, along with assessing possible future trends.
UX can also be referred to as a higher version of UI because it encompasses more things than just mere user interaction.
Some even call it an upgraded version as it enhances the focus on interaction, usability, and function.
Always remember that UX and UI go hand in hand together, which means that any one of the two should not be left behind. They should mutually interact with each other to ensure a successful life cycle of a mobile app.
Using an app with utmost smoothness and flawlessness is the main goal of having a good UX. They shouldn’t just be high definition pixels, but they should also feature intuitive displays and functions, as well as delightful insights to ensure a successful and useful mobile application.
What is User Interface (UI)?

What is User Experience (UX)?
