Selling through e-commerce is a smart way to expand your business. It’s never easy to choose the perfect e-commerce platform to start with. But, the list below will show you an impressive array of options to choose from.

In choosing an e-commerce platform, budget is not a necessary factor. Instead, you have to check on the features that best fit you. Make sure to pick the one that can provide scalability, convenience, and automation.

Check if they have accurate sales report features, basic or advanced SEO tools, efficient customer service support, and security measures. These are your top priorities in building an e-commerce presence.

Shopify

If you’ve been interested in e-commerce, Shopify is no longer new to you. It is one of the most widely used e-commerce platforms today. Of the many platforms, Shopify is proud of its elements such as app store, SEO expert, free and paid extensions, plugins, and functionality improvements.

They are easy to use and set up. Beginners would definitely easily use them. Shopify already has over 100,000 uses worldwide.

One of the key factors you have to check in choosing an e-commerce platform is its security features. Shopify has been successful in analyzing fraud and giving customers protection from it. They are also excellent in PCI compliance.

Since the backbone of a business is customer service, Shopify has options to do it via e-mail, phone, and live chat just like any other. They give extensive online documentation and resources for owners to use in the future growth of their businesses.

Shopify is very competitive with regard to payment processing rates. They made sure that both big and small businesses can afford it.

Wix eCommerce

Although Wix started offering simple websites, they turned to grow and let users make an E-commerce. It’s a top-rated platform among others.

They provide over 500 store website templates with professional looks. They got 100 design features that even a small business owner would enjoy. Wix eCommerce gives you more tools such as Wix App Market, Win Invoices, and a Member Login App function aside from the editor interface.

Wix eCommerce stores are allowed to accept payments for more than 40 currencies through leading partners like PayPal, Wix Payments, and credit-debit cards. Their global shipment partners are FedEx, USPS, and many more.

Wix eCommerce exceptionally empowered more than 700,000 stores from all over the world. 200,000 of these have been established in just 2020.

Magento

Another popular e-commerce platform is Magento. They are friendly to both big and small businesses by offering valuable and exciting features. Magento lets the users have a straightforward buying experience.

They are flexible and powerful enough to allow multi-address shipping. Most of the time, people research and ask for so many things before buying on a certain platform. Magento has forums that serve as customer and user engagement, answering any questions about them.

If you love customizing, Magento has features like templates, widgets, and add-ons. These give endless possibilities for you to try on. The downside of it is working best for business owners who are more easily inclined to immediate technical expertise.

Magento gives you a good customization experience. They require coding, designing, and configuration. It’s not at all very user-friendly. It may prompt businesses to hire a technically-skilled staff to handle.

BigCommerce

From the name itself, businesses that have big goals can rely on this platform. It has powerful features that are more on complex product assortment, SEO tools, and other built-ins that owners can use further.

There’s no need to look for any other apps since they already provide a wide variety of apps that you can utilize. BigCommerce can also attract small business owners. They have low transaction fees and use any payment processor.

Squarespace Commerce

Are you an independent type of business owner? Squarespace Commerce fits well for you. Other platforms give only a standard look for your website.

The platform gives you total control over how your website looks. Coding skills and plugins are no longer necessary. It has a user-friendly interface and an all-in-one content management system (CMS) which a creative, independent business owner would definitely enjoy.

It’s a basic need for an e-commerce platform to give you the freedom of managing your inventory. Squarespace Commerce provides you with that standard feature. They also provide excellent customer service and a community to engage with.

If you already have experienced buying on e-commerce sites, Squarespace Commerce sends cart abandonment e-mails who didn’t check out their items. It’s a very nice integrated marketing function that prompts customers to really check out the items in no time.

They read information from product pages and help businesses to sell more. Who says e-mail marketing is gone dead? Squarespace Commerce and many other e-commerce platforms still sell through newsletter campaigns.

OpenCart

This is an amiable e-commerce platform even for small businesses. It’s convenient because it’s coded to be publicly accessible. But, OpenCart doesn’t fail in securing the transactions of the sellers and users.

They incorporate payment gateways in different partners like PayPal, Amazon Payments, FedEx, and Skrill. Aside from this, OpenCart has a team fo dedicated customer support team who are willing to standby for any concerns. They also have a fast-growing community.

If as a business owner you love customization, you will enjoy OpenCart’s over 13,000 themes and modules to choose from. They are totally free for updates and don’t require any monthly fee.

WooCommerce

This is a good option. WooCommerce provides business owners with the wide shipment, region-specific payment, and promotional options available.

They’re not limiting the promotion of stores. They’re so generous to expand businesses’ presence through Google Shopping, social media, and MailChimp. They read and report marketing effort data with the use of Google Analytics.

Conclusión

Through e-commerce, small businesses are able to escalate their sales in just a short period of time. Big businesses are able to expand further and touch many more customers.

It is never biased in helping businesses. They are mostly open and user-friendly to both. Each e-commerce platform has more to offer. Their interactive functions and interesting features complete the package.

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